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Insights

Category: <span>INSIGHTS</span>

Announcement acquisition

1st October 2026

The Value Engineers has been acquired by UNRVLD. 

INSIGHTS

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Iceland Air Plane

15th September 2026

Icelandair: Building a segmentation that keeps working

INSIGHTS

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Audi

9th September 2026

When a journey becomes a brand

INSIGHTS

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Yo-Chi

2nd September 2026

From the Ice Cream Factory to Yo-Chi: why we still want to play with our food

INNOVATION

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Groundswell Panel

18th August 2026

Five conversations we’re still thinking about after Groundswell

INNOVATION

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Raphael Renter Raphi, Pride flag

31st July 2026

The rainbow is no longer the first thing consumers notice

INSIGHTS

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Tennis ball

24th July 2026

Nolan’s Odyssey & sticky tennis balls: what heritage brands can learn from a 3,000-year-old story

INSIGHTS

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Lego

21st July 2026

Lego: A masterclass in maintaining relevance through brand extension

INSIGHTS

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Guinness Tour

14th July 2026

Getting on with Getting-On

INSIGHTS

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Wimbledon 2026

9th July 2026

Can brands borrow heritage?

INSIGHTS

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